Glossary Term

Item Counterbalancing

Swapping left/right position or order of paired statements to minimize position effects.

Item counterbalancing rotates which puppet says which line and/or which side is tapped to minimize position effects. It helps separate true preferences from side biases.

Use pilots to confirm changes preserve stimulus equivalence and avoid added measurement error.

Related

Stimulus Equivalence · Measurement Error

Peer-Reviewed Research

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